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Full Sales Training and Development, LLC | Sacramento, CA

Tom Wilson

The value of client retention is significant, especially when compared to the cost of customer acquisition.

“The Critical Elements of Proactive Client Retention” is the most recent Sandler Research Center survey project, which closed to survey participants on May 31. We are now performing data analysis and will soon publish our complete findings. In advance of that report, I’ve followed, with great interest, the results from a single question asked among the 25 questions of the survey and want to share the findings.